The dashboard displays a summary of survey activity.
It can be broken down by current day, month and year to date.
The graphs are broken down as follows:
- Links - is a total count of unique survey links for that campaign generated by email of SMS.
- Sent - is a total count of SMS and Email used to send the links.
Click - is the total count of the unique clicks of the links by customers
Response - is the total count of responses received from customers
Other metrics around usage and response rates etc can be built into a custom % insights report.
For example, The Usage graph also shows in addition to the above metrics: (See Usage Report FAQ)
- SMS delivered is the total count of SMS actually delivered to customers
- Email read is the total count of emails actually read by the customers